Before my entry into the media Industry

In my latest blog post Back to Broadcast Media Sales! of the Broadcast and Media Industry series,  I ended with how much the media industry has changed over the past 35+ years and how it continues to evolve due to the impact of  the internet and streaming channels.  You should really read the aforementioned blog post before you continue with this one…

 

 

But I need to back up now because my real beginning in the Media industry was at the tender age of 22 at a community led public broadcast TV station in Bridgeport, CT.

I graduated from college back in 1985 with a Bachelor of Science degree in Media Studies from Sacred Heart University in Fairfield, CT.  Media Studies was an interesting field because we were taught a little bit about different media industries such as Public Relations, Television, Radio, Newspaper, Magazines and Photography.  It was just enough to peak your interest in what you might want to pursue further.  In my case I was fascinated my both Broadcast Television and Broadcast Radio.

However, once I earned my college degree, I continued to work the next 3 to 4 months in the same sales support position I held in college.  It was at a Bridgeport, CT financial services firm.  I also continued with my internship from the Summer before where I worked at a Bridgeport, CT Public Broadcasting TV station for a Minister from a local African American Baptist church.  Minister John and I collaborated on this gospel TV show called Lifeline Gospel Videos.  He was the host of  the show and I was responsible for interviewing gospel artists over the telephone, writing up and editing their biographical stories and broadcasting these stories on air in 2 to 3 minute increments.  My segment was called Bio-Line Gospel Videos. And it took me all week long to write, create, produce and serve as the talent for one segment.  This was back in the 80s so the videos stories were saved on Betacam and converted to VHS for home use.  Working on these video stories with the gospel artists was truly a labor of love.  I am particularly fascinated by everyday peoples’ stories and I also love to share them with others so this opportunity was Win/Win.   What wasn’t Win/Win was that this was an internship so I did not get paid one thin dime and as much as I loved my job, it did not pay the rent or the bills so consequently when it came time to put in my notice to the financial services firm so I had time to devote to the field I just earned a degree in, I quickly shed the public broadcasting TV station internship as well.

In my mind I was still on the right track though as the goal post college was to gain as much experience in the media industry as possible so by starting early with the Public Broadcasting TV gig, I had a little leg up on building my resume.  I called myself being “paid in experience” so I could command a certain salary for when I entered the field of Media.  In my opinion, back in the 80s, the media industry was like a closed fist.  There were lots and lots of people looking to get in and very few openings.  So it took a lot to pry open that “fist” and receive an open position (and this was both behind the scenes and in front of the scenes) as the supply of jobs truly exceeded the demand.  And this was at a time where the pay scale in Media (especially for behind the scenes positions) was extremely low but this did not deter people from trying to get into what was perceived as the “glamour field.”

 

 

As I mentioned, post college was when I discovered that living in Bridgeport, CT was not working for me anymore as I needed to be closer to a TV station and the closest,  WTNH “Action News 8,” was located in New Haven, CT.  As luck with have it, my sister Casandra and her husband Alfredo were living in New Haven, CT at the time.  They had not yet purchased their forever home in Ledyard, CT so they were living in a large 2 bedroom apartment in the Edgewood neighborhood.  I asked Casandra (since my plans of moving to the Washington, DC area after college and working in Media recently imploded) if I could stay with her and Alfredo until I got on my feet and they both graciously agreed.  I stayed with the two of them all Summer long rent free while looking for work as well as looking for an apartment.  Casandra was instrumental in finding me my first apartment, a Studio apartment on Whitney Avenue in the East Rock neighborhood of New Haven, CT.   The rent was $375 a month plus utilities for essentially one large room with a teeny tiny kitchenette, a teeny tiny dining area and a separate full bathroom.  I bought a tiny dining table and chairs for the dining area, a daybed for the living area because it served the dual purpose of a couch in the daytime and a bed at night.  The kitchenette was way too small to fit in any furniture.  Oh and yes, housing was very affordable back then and this unit was perfect for me (smile).

My apartment was located right on a bus line which was ideal because my car had died on the Merritt Parkway earlier that Summer and I really had no other way to get around.

As far as work, I chose to register with an employment agency so I could make money while focusing on finding a job in Media.  Right after registering, I was sent by the agency the following day to Easter Seals Goodwill Industries in New Haven, CT to work as a Job Coach.  As it turned out, the supervisors and Administrators loved me so much that they tried to convince me to stay and make a career of it.  I made it clear to them that I was on a mission to break into the Media industry and nothing was going to get in my way (smile).  I liked everyone there and I believed in their mission but not working in media was not an option (double smile).

 

 

As luck would have it, a few months down the road I spied a Want Ad in the Classifieds section of the New Haven Register newspaper for a Local Sales Assistant at WTNH Action News 8!   I was overqualified so of course I got the job (smile).

 

 

I was elated.  This was my first entry into Broadcast Media as well as my first real paying job in the Broadcast Media industry so life was good – for reference please read My Entry into Broadcast Media Sales.

 

 

In the next entry of the Broadcast and Media industry blog post series I will chat about the differences between working in the sales departments of Print Media, Broadcast TV and Broadcast Radio stations.

 

 

Sincerely,

 

TVFL

 

My Current Situation Part VIII

There was a small window in time at some point in July of 2021 where life was beginning to feel a little normal, albeit, the “new normal,” as masks were flung off, dressy outfits were put back on and baseball caps were sent back to the ball field.

 

 

 

Then along came Delta, it sounds like a movie title but instead it’s the name of the new variant that is quickly turning our everyday lives into a mini nightmare.  The medical doctor on the last WTNH News 8 segment I watched explained that even if you are fully vaccinated, you can still catch and/or transmit the COVID virus –  Yikes!  It’s no wonder that it’s spreading like wildfire.

 

 

 

And now the Connecticut Department of Public Health recommends that all state residents go back to wearing masks inside public buildings.

 

 

 

Yes.  Again…Wait, Really?!?

 

 

So as of today, me and my fellow News 8 Account Executives continue to work (masked up outside our cubicles) in the same hybrid fashion we started about 14 months ago.  Call me crazy but I happen to like working 50 percent from home and 50 percent from the office.  I have even created a cozy home office in one corner of my dining room that easily fits my desk, office supplies, desktop computer, office chair, printer and work files.  I can’t lie: I’m not looking forward to going back to work in the office 100 percent of the time.  Especially since I’ll have to face those crazy, unhinged drivers every day as opposed to just half the week.

 

 

Being the Optimist that I am though, I take a deep breath and remember what I am truly grateful for: I am truly grateful that me, my family and my loved ones are all healthy, fully vaccinated and presently living Covid- free lives.

 

 

 

And I certainly hope and pray the same for all of my TVFL readers.

 

 

 

My Current Situation Part VII

I am writing this blog post on a semi-wet and blustery Sunday afternoon in the month of May.  We are having a true Spring this year and it’s not easy getting used to.  Also it’s been 14 months since the pandemic officially started in Connecticut and although some things have changed, others have not…

 

 

This is the 7th installment of a (hopefully) limited series of blog posts related to my Covid 19 experience – but 7 is my lucky number so I’m going to go with that (smile).

 

But first things first, I am still working hybrid — one day operating from home, the next day from my News 8 local sales office — which I absolutely love doing but I fear the end is near…

 

 

…the state of Connecticut is fully opening up on May 19th which is a pretty good sign that things are moving towards what is being deemed, the “new normal.”

 

 

 

I can’t lie, I want the “old normal” back and I promise not to complain about anything anymore (double smile).

 

I’m also still attending my church home, Christian Tabernacle Baptist Church, via Facebook live.  There’s something to be said about hearing and learning about “The Word” virtually from the safety and comfort of your own home…

 

 

 

And I still work out 5 days a week at I Love Kickboxing in North Haven, CT.  What has recently changed at ILKB is this:  there are no more mask optional classes (just mask-mandatory) nor are there any more limits to class sizes.  So with the arrival of earlier sunrises in Connecticut, these early bird class sizes will sometimes swell to capacity.

 

 

 

I’m also super excited to announce that I am now fully vaccinated so a simple mask is my new entry point to getting some of my life back, Yay!

 

 

I’m not going crazy though.  I am slowly easing myself back into my new life.  Pre-Pandemic I was Go-Go-Go, trying to cram everything in all at one time without once stopping to take a break.

 

 

Nowadays I’m learning to appreciate the simple things in life.  Things that bring me love, peace and joy.  I’m also planning for my retirement over the next 4 or 5 years where I will look forward to enjoying a much slower and leisurely pace.

 

 

Sincerely,

 

TVFL

 

 

 

My Current Situation – Part III

We are now entering the 6th month of living in a pandemic and needless to say, things have changed for me in Connecticut… here’s what I’m noticing:

 

Masks are still required when you walk into any workplace/school/retail store/restaurant/bank etc. (which, by the way, is not a problem to me…)

 

 

Gyms continue to operate at 50% capacity which forces me to work out from home on an online app 3 days out of the 5…and go to my gym I Love Kickboxing (at 5am) the other 2 days..

 

We Local Account Executives at News 8 continue to work from home every other day in a team hybrid fashion and to be honest, I’m not mad about it (smile).

 

 

Zoom calls (the way we now converse with each other and with our clients) are beginning to feel “natural” and “the norm.”

 

 

And I just returned from an actual vacay in Delaware where we drove to visit family and because I brought my latop with me, I did not miss a beat on my work load…

 

 

Virtual church is becoming “a thing” now, I can hear ‘The Word” from Pastor King at Christian Tabernacle Baptist Church right from the safety of my living room…

 

 

As far as golf goes, social distancing was already in place so other than having an electric cart all to myself, not much has changed there…

 

Self Care is becoming extremely important during this anxiety-ridden time…I am not feeling guilt at all about taking out quality time for myself as often as I need it…

 

 

And finally, my father and sibs mean the world to me so catching up with them via consistent family Facetime chats has become the best part of my week (smile).

 

Sincerely,

 

 

TVFL

 

 

 

 

 

My Current Situation – Part II

About 3 1/2 months ago (mid-March 2020) Covid 19 happened and turned my world inside out and upside down.

 

 

 

To try and sort everything out, I blogged about the unfolding of these unusual events in My Current SituationMy current situation…

 

Here’s where I’m at today:  during the first 10 weeks of Covid 19 me and my fellow Account Executives in the News 8 local sales department were asked to work 100% of the time from home on our laptop computers.   Daily zoom sales meetings and zoom  calls with our clients and prospective clients became the the new norm.  To make it work at home, my dining room quickly became my new office, the table now completely covered with client files and client notebooks.  Lucky for me I already owned a computer desk and office chair and now it was finally getting full use.  At the office I was used to working  off of dual monitors so to simulate this I connected my Dell home computer monitor to my HP work computer and as luck would have it, they were compatible (smile).

 

 

When Week 11 arrived we Account Executives were told we were heading back to work but in a checkerboard fashion.  Meaning that we were to be split into two teams.  Team  A would go into work the first week back  on Monday, Wednesday and Friday and work from home on Tuesday and Thursday and Team B would do the complete opposite.  In this way only half the staff would be in the office on any given day.   We still were not sure how long this new arrangement would go on but as it turned out for me it worked out just fine (smile).   I’m happy because I get the best of both worlds: a break from the monotony of working from home 100 percent of the time and the chance to get out of the house, work in my familiar cubicle and connect face to face with my co-workers (smile).

 

 

 

I’m not gonna lie:  Being back in my cubicle was strange that first week back because in this new Covid world we now had to wear face masks and practice social distancing.  No more water cooler chit chat (smile).  Plus we did not have access to certain areas or departments in the TV station as they were now considered off limits…

 

 

And sanitizer seemed to be everywhere so my hands felt like they were in a perpetual state of dryness.

 

 

 

But the best part of week 11 was that we entered phase II of back to normalcy in the state of Connecticut.  In this phase Hair and Nail Salons were now allowed to open back up.  Yay!  Finally some relief for my neglected head of hair and bitten down nails.

 

 

Also my gym I love kickboxing opened back up – so I had to quickly get used to working out real hard again (smile).

 

During phase II I was also able to go back to my favorite dentist in North Haven to get my teeth cleaned.

 

 

But phase II did not include vacations (at least not in our world).  Vacations for now were a distant memory…we are not looking to fly anywhere for a long while nor were we even remotely interested in taking super long car trips so Staycations in Connecticut  including home movie dates were going to become our new option.

 

 

Here’s what I think:  suddenly in this Covid 19 world the little things that we used to take for granted have become big things…spending quality time with family members, heading to a performance at a live theater or concert hall, meeting up with my girlfriends for dinner, etc.

 

 

 

But despite everything I still commit to remaining positive, optimistic and focused as we are truly all in this together.  And because of that, I choose to wear my mask in public.

 

 

Sincerely,

 

 

TVFL